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Sales automation startup Rox AI hits $1.2B valuation, sources say

Sales automation startup Rox AI has reached a $1.2 billion valuation according to sources. The company, founded in 2024 by New Relic's former chief growth officer, provides an AI-native alternative to traditional CRM tools. The funding round demonstrates continued investor interest in AI-powered sales technology solutions.

Background

CRM (Customer Relationship Management) software is a mature market dominated by companies like Salesforce. AI-native alternatives are emerging to challenge traditional approaches with more automated, intelligent solutions.

Source
TechCrunch
Published
Mar 13, 2026 at 06:25 AM
Score
5.0 / 10