Vurt is a new mobile-first streaming platform designed specifically for indie filmmakers to create and monetize vertical video content. It aims to help creators tap into the growing market for short-form, vertical video entertainment popularized by micro-drama apps. The platform focuses on the creator economy by providing tools and distribution for vertical storytelling.
Background
The rise of short-form vertical video platforms, particularly in Asia with apps like ReelShort, has created a multi-billion dollar market for micro-dramas and serialized content. This trend represents a shift in content consumption habits toward mobile-first, vertical formats.
- Source
- TechCrunch
- Published
- Mar 18, 2026 at 12:00 AM
- Score
- 5.0 / 10