OpenAI has abruptly discontinued its Sora video generation tool and terminated its $1 billion licensing deal with Disney. The company will shut down both the consumer-facing Sora app and its developer API, with no plans to integrate the technology into ChatGPT. This represents a major strategic reversal for OpenAI's video generation ambitions.
Background
Sora was OpenAI's advanced video generation model launched in late 2024, capable of creating realistic videos from text prompts. The Disney deal represented one of the most significant commercial partnerships in generative AI.
- Source
- The Verge
- Published
- Mar 25, 2026 at 05:08 AM
- Score
- 8.0 / 10