Salesforce is adopting a customer-driven approach to its AI development by crowdsourcing its product roadmap from enterprise clients. The company believes that if one customer encounters a specific problem, others likely face similar challenges, making this collaborative method efficient for prioritizing AI features. This strategy aims to align Salesforce's AI investments with real-world business needs.
Background
Salesforce is a leading CRM platform that has been increasingly integrating AI capabilities into its products through Einstein AI. Enterprise software companies often struggle with prioritizing which features to develop for diverse customer bases.
- Source
- TechCrunch
- Published
- May 1, 2026 at 12:06 AM
- Score
- 6.0 / 10