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Meta tests ‘Series’ for episodic Reels on Instagram and Facebook

Meta is testing a new 'Series' feature for episodic Reels content on Instagram and Facebook, potentially introducing a new format for creators to organize and publish sequential video content. The company has confirmed it's exploring monetization options for the feature, though specific details remain undisclosed. This move could help creators build more structured narrative content and potentially open new revenue streams.

Background

Reels is Meta's short-form video feature launched in 2020 to compete with TikTok, allowing users to create and share 15-90 second videos. The platform has been continuously evolving with new features to attract creators and users.

Source
TechCrunch
Published
Jun 2, 2026 at 11:00 PM
Score
5.0 / 10