Waymo has introduced a new loyalty program called Waymo Premier, offering frequent robotaxi riders perks like 10% cash back, free cancellations, and priority access for $29.99 per month. The program launches as Waymo expands its U.S. operations and prepares for international expansion, while also rolling out new Zeekr-built vehicles. This move follows the successful model of Uber's loyalty program and could represent a new revenue stream for the autonomous vehicle company.
Background
Waymo is a leading autonomous vehicle company that has been operating robotaxi services in select U.S. cities, competing with traditional ride-hailing services and other AV companies.
- Source
- TechCrunch
- Published
- Jun 12, 2026 at 12:00 AM
- Score
- 5.0 / 10