Fox has announced a $22 billion acquisition of Roku, potentially giving the media giant control over data from more than 100 million streaming devices worldwide. While Fox plans to keep Roku's operations separate, the deal would integrate Fox content like sports and news into the popular streaming platform. This move could significantly expand Fox's direct access to viewer data and advertising opportunities.
Background
Roku is a leading streaming platform that provides the operating system for many smart TVs and streaming devices, serving as a gateway to various streaming services. Fox is a major media conglomerate that has been expanding its digital presence after selling most of its entertainment assets to Disney in 2019.
- Source
- The Verge
- Published
- Jun 16, 2026 at 04:04 AM
- Score
- 7.0 / 10