Disney+ is reportedly evaluating the introduction of a free, ad-supported streaming tier to compete with platforms like YouTube and Tubi. This strategic move aims to capture a larger share of consumer viewing time in an increasingly competitive market.
Background
The streaming industry has seen a shift towards ad-supported tiers as companies seek new revenue streams and broader audience reach beyond paid subscriptions.
- Source
- TechCrunch
- Published
- Jul 11, 2026 at 12:29 AM
- Score
- 6.0 / 10