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AI-driven memory crunch jolts India’s smartphone market

The rapid adoption of AI features in smartphones is driving a significant shortage of memory components, causing supply chain disruptions and price volatility in India's consumer electronics market. This crunch highlights a broader shift where AI demands are reshaping corporate strategies and consumer demand dynamics beyond just software capabilities.

Background

India is one of the world's largest smartphone markets, with consumers increasingly adopting devices featuring on-device AI capabilities that require higher RAM and storage specifications.

Source
TechCrunch
Published
Jul 18, 2026 at 04:09 AM
Score
7.0 / 10