Apple Music has increased its subscription prices across various plans, including individual, family, and student tiers, citing rising licensing costs as the primary driver. This marks the first significant price adjustment since the service's launch, with hikes also reported in the UK and Europe.
Background
Apple Music launched in 2015 with competitive pricing to challenge Spotify, but streaming services have faced increasing pressure from record labels to raise royalty rates. This price hike reflects the broader industry trend of platforms passing on higher content costs to consumers.
- Source
- The Verge
- Published
- Jul 18, 2026 at 02:14 AM
- Score
- 5.0 / 10