Microsoft is raising Xbox console prices in the EU and UK by up to €200 / £170, with the Series X seeing a 30% increase and the Series S a 43% increase. The hikes come amid soaring RAM and storage costs driven by AI industry demand, though none have been as dramatic as Microsoft's.
Background
Microsoft initially announced Xbox price increases for the US market in June 2025, and the EU/UK pricing has now been revealed. The AI boom has driven up component costs across the industry.
- Source
- The Verge
- Published
- Aug 3, 2026 at 12:14 AM
- Score
- 6.0 / 10