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Bluesky’s new CEO wants a big tent, not a bubble

Toni Schneider, formerly CEO of Automattic (WordPress), has taken over as CEO of Bluesky, succeeding Jay Graber who now serves as chief innovation officer. The interview explores the tension between Bluesky's social media app and its underlying AT Protocol ecosystem, with Schneider envisioning a long-term open web future spanning potentially a decade.

Background

Bluesky is a social media platform built on the AT Protocol, an open standard for interoperable social networking. It was originally launched as a Twitter alternative and has been growing its user base amid concerns about social media centralization.

Source
The Verge
Published
Aug 3, 2026 at 11:00 PM
Score
6.0 / 10