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Instagram’s ‘First Draft’ feature aims to make editing Reels less tedious

Instagram is introducing a "First Draft" feature designed to streamline the Reels editing process, potentially generating a first-pass edit in under 10 seconds. The update aims to reduce tedium for creators and make video production more accessible to users without prior editing software experience.

Background

Instagram has been continuously investing in creator tools to compete with TikTok and YouTube Shorts, particularly focusing on simplifying video creation workflows to attract more casual creators to the platform.

Source
TechCrunch
Published
Aug 26, 2026 at 03:22 AM
Score
5.0 / 10