Elon Musk's X won a court order blocking Operation Bluebird from launching a new app using the Twitter name, with the judge finding X likely to succeed on trademark infringement and dilution claims. The key evidence was the X app's App Store listing still referencing 'formerly known as Twitter,' which the court found demonstrates X has not abandoned the trademark despite removing the name from its platform.
Background
X (formerly Twitter) rebranded in 2023 under Elon Musk's ownership, sparking ongoing legal battles over trademark rights to the former Twitter brand name and assets.
- Source
- Ars Technica
- Published
- Sep 4, 2026 at 11:59 PM
- Score
- 6.0 / 10