Snapchat is expanding into event planning with new features targeting gatherings like birthdays, sports events, study sessions, and casual hangouts. The move positions Snapchat to compete directly with Partiful, a popular standalone event-invitation platform.
Background
Partiful has emerged as a popular standalone app for creating and managing event invitations, particularly among Gen Z users. Snapchat's entry signals growing competition in the social event-planning space.
- Source
- TechCrunch
- Published
- Sep 10, 2026 at 09:00 PM
- Score
- 5.0 / 10