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Discord gives more advertisers more tools to target its users

Discord is expanding its advertising platform with the new Discord Ads Manager for campaign management and rebranding Video Quests as a premium reserved ad format. Self-service ad access will open to smaller advertisers in early 2027, building on its 2024 launch of Quests video ads.

Background

Discord launched its first advertising product, Quests, in 2024 after nearly a decade as an ad-free platform. The company filed for an IPO in January 2026, with advertising revenue expected to be a key growth driver.

Source
Ars Technica
Published
Sep 30, 2026 at 11:01 PM
Score
6.0 / 10