Etsy is introducing stricter rules requiring sellers to include at least one unedited photo of actual items against real backgrounds, aiming to combat the growing volume of AI-generated content in listings. The policy change comes after buyer confusion and seller concerns about misleading AI imagery.
Background
Etsy has faced increasing criticism for AI-generated content flooding its marketplace, making it hard for buyers to distinguish between handmade items and AI-produced goods.
- Source
- The Verge
- Published
- Oct 23, 2026 at 08:09 AM
- Score
- 7.0 / 10