Oura is acquiring AI-native primary care startup Counsel Health for $625 million, expanding its presence in healthcare beyond wearables. The deal follows shortly after Oura postponed its planned $2.2 billion IPO indefinitely due to market uncertainty.
Background
Oura is best known for its smart ring and wellness tracking devices. Counsel Health uses AI to provide remote primary care services, representing a strategic move by Oura to expand into digital health.
- Source
- TechCrunch
- Published
- Nov 11, 2026 at 03:23 AM
- Score
- 7.0 / 10