Apple CEO John Ternus defended the company's AI strategy in a Wired interview, stating Apple will leverage AI but won't ship it "for AI's sake." He emphasized that Apple prioritizes building products people love over chasing AI trends, even as critics have labeled Apple as lagging behind competitors.
Background
John Ternus became Apple CEO in September 2026, succeeding Tim Cook. Apple has faced criticism for its cautious AI approach while competitors like OpenAI, Google, and Samsung push aggressively into AI features.
- Source
- TechCrunch
- Published
- Nov 1, 2026 at 05:41 AM
- Score
- 5.0 / 10