Fox Corporation has announced a $22 billion acquisition of Roku, aiming to combine Fox's broadcast channels and streaming services with Roku's hardware and advertising platform. The deal would create the third-largest US television player by viewership share, leveraging Roku's 100 million household reach and profitable advertising business. The merger is positioned to accelerate Roku's growth strategy while maintaining its open platform approach.
Background
Roku has evolved from a streaming hardware company to a major advertising and content platform, with its operating system powering smart TVs and its advertising business becoming its primary revenue driver. Fox has been expanding its digital presence through acquisitions like Tubi in 2020 to compete in the streaming era.
- Source
- Ars Technica
- Published
- Jun 16, 2026 at 02:29 AM
- Score
- 8.0 / 10