Meta has launched global paid subscription plans for its major platforms Instagram, Facebook, and WhatsApp, while introducing the 'Meta One' subscription brand. The company is also testing new AI, creator, and business-focused features as part of its broader subscription strategy. This represents a significant shift in Meta's business model beyond advertising.
Background
Meta (formerly Facebook) has traditionally relied on advertising revenue, but has been exploring alternative revenue streams through its metaverse investments and now subscription services. The company has been increasingly integrating AI features across its platforms.
- Source
- TechCrunch
- Published
- May 28, 2026 at 02:00 AM
- Score
- 7.0 / 10