Amazon's Prime Video is introducing a TikTok-like 'Clips' feed to its platform, following similar moves by Netflix and Disney. The feature presents users with a vertically scrollable feed of short video snippets from shows and movies, aiming to improve content discovery. This represents the latest streaming service to adopt short-form video features popularized by social media platforms.
Background
Streaming platforms have been increasingly incorporating short-form video features to boost user engagement and content discovery, inspired by the success of social media platforms like TikTok. Netflix and Disney+ have already implemented similar vertical video feeds in their services.
- Source
- TechCrunch
- Published
- May 9, 2026 at 04:50 AM
- Score
- 5.0 / 10