E-Ink News Daily

Back to list

Rivian sacrifices 2027 profit goal to push deeper into autonomy

Rivian has announced it will delay its 2027 profitability target to prioritize investment in autonomous driving technology. The electric vehicle maker disclosed in regulatory filings that increased spending on self-driving development will push back its goal of achieving positive EBITDA. This strategic shift reflects the company's commitment to competing in the increasingly important autonomous vehicle space.

Background

Rivian is an American electric vehicle manufacturer that has been competing in the crowded EV market against established players like Tesla and traditional automakers. The company had previously set ambitious financial targets as it scales production of its R1T truck and R1S SUV models.

Source
TechCrunch
Published
Mar 19, 2026 at 10:39 PM
Score
6.0 / 10