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Texas sues Netflix for advertising ‘bait and switch’ and spying

Texas Attorney General Ken Paxton has filed a lawsuit against Netflix, alleging the company engaged in deceptive practices by promoting an ad-free platform while planning to introduce advertising. The lawsuit claims Netflix misled consumers about privacy protections and data sharing with third-party advertisers. This legal action highlights growing concerns about tech companies' data practices and advertising transparency.

Background

Netflix, once known for its ad-free model, introduced an ad-supported tier in 2022, marking a significant shift in its business strategy. This move came after years of the company publicly criticizing ad-supported models and promising to protect user privacy.

Source
The Verge
Published
May 12, 2026 at 01:04 AM
Score
6.0 / 10