TikTok has launched TikTok Pro Events, a new app designed to enhance user engagement during major cultural events like the FIFA World Cup. The platform enables fans to connect with each other, discover trending videos, and follow curated creator content specifically related to these events.
Background
TikTok has been expanding its platform features to capture more real-time engagement around major global events, competing with other social media platforms in the live events space.
- Source
- TechCrunch
- Published
- Jun 3, 2026 at 10:04 PM
- Score
- 5.0 / 10