Evan Czaplicki explores why sending email costs so much, discovering that the actual SMTP transmission is trivial compared to the real expense: ensuring emails land in inboxes rather than spam folders. Despite his technical ability to send emails himself, deliverability and reputation management require infrastructure that only dedicated email services can provide at scale.
Background
The article is written by Evan Czaplicki, creator of the Elm programming language and former Google engineer who worked on Gmail's tabbed inbox feature.
- Source
- Lobsters
- Published
- Oct 26, 2026 at 09:25 PM
- Score
- 5.0 / 10